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You can bin the twinkly nonsense and scented candles. Londoners know the true glow gods are flashing attitude panels. Big, bold, and louder than a dodgy escalator, neon is back, and custom neon lights for rooms it’s got plenty to say. From the raunchy leftovers in Soho to the hipster-lit walls of Shoreditch, neon signs are London’s passive-aggressive wallpaper. They wink, flirt with your retinas, and sometimes spell things wrong—but that’s peak London energy.

Come on: this city’s perma-moody. It rains sideways. Half the buildings look like they were drawn in a rush. So when a overconfident pink sign says "Werk It" from inside a café you only found on TikTok, it hits different. It’s hope. And no, it’s not just for Instagram. Neon in London has history, mate. God’s Own Junkyard in Walthamstow? Glorious. If you haven’t been—go. Bring something UV-proof. And maybe a friend to keep you grounded, just in case. Neon is the shared hallucination.

Hairdressers, vape lounges, even off-licenses are getting in on the action. Pop up a glowing "Vibes Not Mortgages" and suddenly your flat viewing feels like a music video with mould. And the phrases—oh the affirmations. "Good Vibes Only." It’s like being mocked lovingly by a sassy toaster. Yeah, a bit. But also weirdly inspiring. Neon signs in London aren’t just bits of buzzing plastic. They’re part existential meltdown, part fashion statement, and fully proof we’ve all lost the plot a bit.

They say: "Yes, the rent’s a joke, the bins are overflowing, and the air smells of vape and regret—but look at this glowing pink banana. Now go vibe." So next time one catches your eye—probably in a pub loo whispering "Don’t Poo with Sadness" as you reevaluate your last five decisions—just nod. The sign believes in you. Even if it’s flickering like it’s had enough.

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